AI Reputation Intelligence

Every mention answered. In minutes. In your voice.

Sentinel monitors every review, social post, and forum mention — and instantly drafts brand-perfect responses for one-click approval.

Capability
Generic Tools
Sentinel
Monitor reviews
Monitor social & forums
Draft responses
Brand voice matching
One-click approval
Learns your voice over time

Why Sentinel beats the alternatives

Monitoring tools see the problem. Sentinel solves it — instantly, in your voice.

Feature
Best valueSentinel
Brand24
Sprout Social
Hootsuite
Agency
Real-time monitoring
partial
Multi-platform coverage
partial
partial
AI response drafting
slow
Brand voice calibration
slow
One-click approval workflow
slow
Learns from edits over time
Starting price
$299/mo
$149/mo
$199/seat/mo
$99/mo
$2k+/mo

The pattern is clear: monitoring tools don't draft. Review tools don't monitor broadly. Nobody owns the monitor → draft → publish workflow. Sentinel does.

BUILT IN THREE LAYERS

A complete reputation engine, not just an alert.

Always-On Monitoring

Every review site, social platform, and forum aggregated into one real-time inbox. Google Reviews, Yelp, Trustpilot, Reddit, X — nothing slips through.

  • 5+ major platforms monitored continuously
  • Real-time alerts within seconds of a new mention
  • Single unified inbox across all channels
Core AI

Brand-Voice Response Engine

The moment a mention lands, Sentinel reads your brand guidelines and drafts a contextually appropriate reply — in your voice, not a template.

  • Reads your existing tone + guidelines
  • Context-aware (negative vs positive, platform-specific)
  • Improves with every edit you make

One-Click Approval

Review, tweak, approve. The draft is ready before you've finished your coffee — publish across channels in seconds, not days.

  • Draft ready the moment a mention is detected
  • Edit inline or approve as-is
  • Team collaboration and escalation rules
A smartphone screen displaying the swello social media profile

The reputation gap is a measurable problem

Consumer expectations are clear. Most brands are still failing to meet them.

0%of consumers expect businesses to respond to reviews
0%more likely to use a business that responds to all reviews
0%won't use a business that leaves reviews unanswered
4–5platforms the average brand must monitor simultaneously

The operational reality: most brands are still doing this manually — daily triage, copy-paste drafting, inconsistent tone. Sentinel ends that.

How It Works

From mention to published response — in under 60 seconds.

01

Connect Your Channels

Link Google Reviews, Yelp, Trustpilot, Reddit, X, and more. Sentinel starts monitoring immediately — no complex setup.

02

AI Drafts the Response

The moment a new mention lands, Sentinel reads your brand guidelines and generates a context-aware draft reply — in your exact voice.

03

One Click to Publish

Review the draft, edit if needed, approve with one click. Sentinel publishes directly to the platform. No copy-paste, no delays.

Over time, Sentinel learns from your edits — reducing the editing burden toward zero.

Testimonials

Brands that stopped letting mentions go unanswered

★★★★★
"We used to spend 3 hours a day triaging reviews. With Sentinel, we approve responses in minutes. Our response rate went from 40% to 98% in the first week."
SC

Sarah Chen

Head of Operations, Maple & Oak Restaurant Group (12 locations)

★★★★★
"The brand voice matching is uncanny — our customers can't tell the difference between Sentinel-drafted responses and ones we wrote ourselves. That's the bar."
MR

Marcus Rivera

VP Marketing, Radiance Co.

★★★★★
"Brand24 told us what was happening. Sentinel actually does something about it. That's the difference. We cancelled Brand24 within a month."
PN

Priya Nair

Founder, TeamFlow

Pricing

Straightforward pricing. No agency markups.

Start with a plan that fits your review volume. Scale up as you grow.

Starter

$299/mo

For growing brands managing reviews across 2–5 platforms.

  • 5 channels monitored
  • 500 AI-drafted responses/mo
  • Brand voice guidelines (basic)
  • Email support
  • 24-hour response SLA
Most Popular

Growth

$399/mo

For multi-location operators and mid-market brands with serious volume.

  • 15 channels monitored
  • 2,000 AI-drafted responses/mo
  • Advanced brand voice calibration
  • Priority support
  • 1-hour response SLA
  • Team collaboration (3 seats)

Scale

$499/mo

For enterprise brands and agencies managing reputation at scale.

  • Unlimited channels
  • Unlimited AI-drafted responses
  • Dedicated brand voice model
  • Dedicated account manager
  • Custom SLA
  • Unlimited team seats
  • API access

All plans include a 14-day free trial. No credit card required.

Common questions

Which platforms does Sentinel monitor?

Google Reviews, Yelp, Trustpilot, Reddit, X (Twitter), Facebook, and Glassdoor — covering 80%+ of where reputation damage actually happens. More platforms added regularly.

How does brand voice matching work?
How long does it take to set up?
Can I edit responses before they go live?
How is Sentinel different from Brand24?

Stop letting mentions go unanswered.

Your next unanswered review is a customer you're losing to a competitor who responds faster.

14-day free trial · No credit card · Cancel anytime

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